Roberto Fashion · Velingrad

Fashion that takes its time. Since 1999.

A family business from Velingrad with two physical stores and an online shop. We select clothes that last a long time and offer custom-made and made-to-measure tailoring.

Our Story

We started in 1999 with a single store on Sadyedinenie Boulevard in Velingrad. More than 25 years later, that is Roberto's Fashion – the place for everyday smart-casual fashion.

In 2021, we opened Limited Editions by Roberto at 1A Yundola Street. That is where you will find rarer brands and bespoke tailoring.

Today we also sell online, but the way we work hasn't changed: we know our customers and only recommend what we would wear ourselves.

  1. 1999The first storeRoberto's Fashion is opening at 115 Soedinenie Blvd.
  2. 2021Limited Editions by RobertoBoutique for select brands and custom tailoring at 1A Yundola St.
  3. TodayOnline and in both storesWhether you are shopping from home or coming to visit, you receive the same attentive service.

Why slow fashion

Less, but better

We don’t chase weekly collections. We choose styles that look good season after season.

Fabrics that last

Genuine leather, wool and high-quality fabrics. The composition is described for each product.

We sew for you

Custom-made leather jackets and tailored clothing. The garment is made after you order it.

Why slow fashion

The people behind Roberto

Spasul Burndin
Spasul BurndinManagerI am responsible for planning collections and managing customer relationships
Miroslav TyufkechievStrategic DevelopmentI'm responsible for the success of our brand selection in physical stores and online
MariaConsultantFor 5 years now, I've been creating value for every customer in Roberto store
DesiConsultantAs the newest member of the team, I want to prove myself and grow every day

Visit us or shop from home